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competitors more involved distillation process, wins taste tests, but it is still vodka.Price: Price plays a very important role in signalling the premium nature of the offering, while also ensuring the product remains accessible to a sizable consumer segment. Research shows that accessible premium products are almost always in the range of two times higher in price versus the average priced product in the category. For example, when Starbucks introduced $4 lattes, "normal" coffee shops were charging $2 for a similar product. A more current example is Coach, which has handbags that retail for about twice what a comparable product would sell for at a national retailer in the same mall.How To Make a Mini Shoulder BagNo woman can live without handbags. However, the world's most fashionable handbags are designer brands that are so very expensive. If you are a woman and want a bit of fashion, then why don't you consider making your own handbags? Creating this sort of thing can be a real tough job for beginners. Better start your lesson first from creating mini handbags for women.In fact, this lesson is not only helpful for a woman's personalized mini shoulder bag. You can even create your own purses or laptop messenger bags with this lesson. So, if you're ready, then let your imagination start rolling now.Draw your mini shoulder bag design. Everything will start from conceptualization. Perhaps, you already have a design in your mind. It can be anything inspired by nice purses or your dream designer shoulder bag. Simply draw that design and don't forget to take note of the details. If you can't draw, then at least draw the design in your mind and just list the details on a paper, say the number of pockets, if you will use buttons, or the fabric you want to use.Prepare the materials you need to make a mini shoulder bag. These materials will depend upon your design. But basically, you will need a fabric, thread, sewing machine, needles, scissors, and chalk.Draw the actual mini shoulder bag design on a big sheet of paper. If you are a beginner, you will only perfect this step after about three times of failure. Drawing the cuts on the paper will let you check if the measurement