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prada mini saffiano pink exclusively available at Macy's stores, will focus on affordable back to school clothes but will include footwear, handbags and jewellery and aims to add a fragrance in 2011.The line is a joint venture between Madonna and the Iconix Brand Group, which purchased the Badgley Mischka brand in 2004 and includes other leading labels such as Mossimo and Ed Hardy."The Material Girl collection was inspired and designed in collaboration with Madonna and her daughter Lourdes, along with Iconix Brand Group's in house fashion department," a press release from Iconix said.As part of the hook up, Macy's will retain the right to launch additional brands with the MG Material Girl icon in the future."We are excited to announce the first in a series of new brands that will be developed under our partnership with Madonna," said Iconix CEO and chairman Neil Cole.Lourdes and Madonna"It's been fun, there has been disagreements because I'm her daughter and she's the mom," Lourdes said. Madonna piped in with a wisecrack, asking her, "Really? I thought you were the mom.""Yeah, seriously I'm like the Mom. I tell her that is totally not cool right now Mom! Like during the headband phase, I was like, yeah, Mom, these are cool now."Wearing a studded leather jacket from her own line, Lourdes was the spitting image of early era Madonna as they worked the crowd at Macy's in Herald Square.Asked what she thought of her famous mom's many transformations, the 13 year old said, "I love my mom's style."The two have the same shoe size, and Lola, as mom calls her, constantly swipes pairs of her Louboutins, and tells her famous mom what not to wear."I go in her closet, her shoes are ridiculous," Lourdes told us. "I love all her clothes, I love Alexander Mcqueen, Alexander Wang, so many."Madonna returned the favor, saying that Lourdes has "great style.""Well, look at her," the Queen of Pop told E! News. "She's just beautiful. She can wear anything."The mother daughter team got ready separately for the event, with Lourdes stealing her mom's make up artist and hairdresser to get herself ready. They arrived to a screaming crowd of fans, and locked arms as they strolled the carpet, with Madonna looking on