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Besides, it's so nice to be able introduce the culture in a way that most people don't get to see through media. There's so much beauty that comes from that region.Le Icon in Olive Croc inscribed with "My Love" habibi in Arabic calligraphyNA: Some of your clutches are designed with personal messages in Arabic calligraphy such as "Wisdom and Strength" and "Happiness Is a Journey." Are you finding people more drawn to the message itself or the Arabic? Or both?DH: I was so curious to find out the answer to this question myself. New York City, where I currently live, is a melting pot of all kinds of nationalities and cultures. There's a group of people that recognizes it as Arabic calligraphy and are immediately curious and interested in it. And there's a group of people who doesn't know exactly what it is and are excited when we tell them, or they believe that the engraving is just a design. So we put a little insert inside every bag saying that your bag has been hand engraved with a special message, "Live and Laugh," "My Love," "Happiness," or "Wisdom and Strength." When they look inside, it's like a little treasure. a little surprise that they didn't expect. And that makes them smile. It makes them connect to the bag so much more. And it's a conversation starter with their friends.NA: Do you think people are becoming more fascinated with Arab culture?DH: People are always fascinated with what they know least about in general, and what's most different from what they are. I think that today's new generation, the younger generation, who's lived all over the world, is more aware, more curious and more open minded. They are all introducing their own respective cultures to each other in a new and different "cool" way, through their own reflection of beauty, art, lifestyle, etc., very interesting ways. Not the traditionally mediatextbook way. It creates mystique and intrigue, a new kind of knowledge and exposure which I think is the true nourishment to the heart . the reason to live, breath and feel.NA: Social Media and ecommerce has provided a new way for the fashion industry to communicate to their customers and vice versa. How are you using this open line of